FC Como Women

On 11 May 2025, F.C. Como Women defender Alia Guagni played her last match wearing a jersey with her professional CV woven into the fabric. The shirt put a quiet question in front of everyone watching: what happens to women athletes when the game ends? It launched the conversation around the club's Beyond programme, which helps players plan the next step of their careers after sport.

Year
2025
Client
FC Como Women
Agency
LePub