Mulino Bianco
In 2020, Mulino Bianco started again from the little moments of happiness. The new communication format, directed by Gabriele Mainetti, opens with Giulio, a young boy chasing his own happiness through an ordinary day. A series of spots followed, each introducing a new character who finds small pleasures shared around the brand. A warmer, more human way of telling one of Italy's best-loved brands.
- Year
- 2020
- Client
- Mulino Bianco
- Agency
- LePub